Asking for more resources is a fool’s errand.
You’re asking to increase the costs of the community without a clear benefit.
Why would anyone agree to that? They don’t see a crisis that needs to be fixed.
Instead, ask to raise the bar on the community’s potential.
“At the moment we’re achieving [x], but with another community manager and a better platform we can achieve [y]”
In many of our strategy projects, we present options based upon resources. i.e.
‘Here is what you can achieve at current resource levels … ’
‘Here is what you can achieve with an extra $80k investment …’
‘And here is what you can achieve with an extra $250k investment …’
Asking for more resources without showing the impact of those resources is a clear downside.
p.s. Learning strategic thinking skills is useful here.